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| Criterion |  Growth Funnel Analysis |  Delivery RAID Log |  Agile ROAM Board |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | Helps clarify scope, sequence, and delivery flow in concrete terms. It makes work, boundaries, and order steerable. The result is captured as a RAID Log and a source for status reporting. | When work needs to move between different states or columns, it makes that movement and its handoffs legible. It sorts work by value, risk, and delivery ability. The result is captured as a ROAM Board and an Owner List. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Low | Low | High |
Timedifferent | 1-3 h | 30 min Setup, dann laufend | 20-40 min initial, dann laufend | 1-4 Wochen |
Participantsdifferent | 1-5 | 1-3 maintaining, briefing for everyone | 3-15 | 1-6 |
Formatdifferent | Async | Async | Workshop + async | Async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | RAID Log, Status Report Source | ROAM Board, Owner List | Experiment results, Decision log, Learning summary |
Tagsno overlap | AnalyticsConversionGrowth | RiskTrackingStakeholdersGovernance | RiskAgileTrackingAlignment | ExperimentsGrowthAnalyticsValidation |