View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Growth Funnel Analysis |  Business Strategy McKinsey 7S |  Growth A/B Testing |  Facilitation Alignment Mapping |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitydifferent | Medium | Medium | High | Medium |
Timedifferent | 1-3 h | 2-4 h | 1-4 Wochen | 1-2 h |
Participantsdifferent | 1-5 | 3-12 | 1-6 | 4-12 |
Formatdifferent | Async | Workshop | Async | Workshop |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | 7S Assessment, Alignment Gaps, Change Actions | Experiment results, Decision log, Learning summary | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | AnalyticsConversionGrowth | OrganizationStrategyAlignmentChange | ExperimentsGrowthAnalyticsValidation | AlignmentStakeholdersStrategyFacilitation |