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| Criterion |  Growth Funnel Analysis |  Agile Mad Sad Glad |  Growth A/B Testing |  Agile Start Stop Continue |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When a team's or workshop's mood needs to become readable, it structures emotional signals with little setup. It makes strain, relief, and sources of energy tangible. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When a team wants to deliberately adjust its working behavior, it makes habits visible and assessable. It focuses on concrete changes instead of diffuse mood. |
Complexitydifferent | Medium | Low | High | Low |
Timedifferent | 1-3 h | 30-60 min | 1-4 Wochen | 30-60 min |
Participantsdifferent | 1-5 | 3-10 | 1-6 | 3-12 |
Formatdifferent | Async | Workshop | Async | Workshop |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Emotion Board, Themes, Action Items | Experiment results, Decision log, Learning summary | Start Stop Continue Board, Improvement Actions |
Tagsno overlap | AnalyticsConversionGrowth | RetrospectiveTeamReflection | ExperimentsGrowthAnalyticsValidation | RetrospectiveImprovementTeamReflection |