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| Criterion |  Growth Funnel Analysis |  Knowledge Modeling IBIS |  Decision Making Cynefin Workshop |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus. | When problems are unclear, chaotic, or only seemingly familiar, standard recipes fall short. A Cynefin Workshop sorts situations by the nature of their problem and connects them with matching action logic. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Medium | Medium | High |
Timedifferent | 1-3 h | 1-3 h | 60-180 min | 1-4 Wochen |
Participantsdifferent | 1-5 | 2-8 | 4-20 | 1-6 |
Formatdifferent | Async | Workshop + async | Workshop | Async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Issue Map, Positions, Argument Notes | Cynefin Map, Domain-specific Actions, Sensemaking Notes | Experiment results, Decision log, Learning summary |
Tagsno overlap | AnalyticsConversionGrowth | RationaleKnowledgeDecision | ComplexitySensemakingDecision | ExperimentsGrowthAnalyticsValidation |