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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of MORT Analysis with its method-specific working model.
Operations
MORT Analysis
Paper illustration of Barrier Analysis with its method-specific working model.
Operations
Barrier Analysis
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.For a safety-relevant event or a system with high protection requirements, the method examines where controls failed. It exposes both technical and organizational gaps.For a risk that can only be managed through multiple layers of protection, the method examines the effectiveness of each barrier. It shows where safeguards are missing, too weak, or fail under real conditions.
Complexitydifferent
MediumMediumHighMedium
Timedifferent
1-3 hMultiple workshops over several weeksMehrere Tage bis Wochen2-4 h
Participantsdifferent
1-52-82-62-6
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesHooked loop, Trigger map, Reward design, Ethics checkMORT Worksheets, Findings per Branch, Corrective Actions, Systemic RecommendationsBarrier Inventory, Failure Analysis per Barrier, Action Backlog
Tagsno overlap
AnalyticsConversionGrowth
GrowthBehaviorRetention
Root causeSafetySystemicIncident
Root causeSafetyIncident
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