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| Criterion |  Growth Funnel Analysis |  Product Strategy GIST Planning |  Decision Making Constraint Analysis |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. | When an initiative stalls, the limit often lies not in the idea but in hard or soft boundary conditions. Constraint Analysis separates these limits and shows which of them can actually be shaped. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Medium | Low | High |
Timedifferent | 1-3 h | Wochen bis Monate je Goal | 30-90 min | 1-4 Wochen |
Participantsdifferent | 1-5 | 3-10 | 2-8 | 1-6 |
Formatdifferent | Async | Workshop + async | Workshop + async | Async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Goals, Idea bank, Step-project list, Tasks, Learning reports | Constraint List, Hard/Soft Classification, Option Impact Notes, Decision Boundaries | Experiment results, Decision log, Learning summary |
Tagsno overlap | AnalyticsConversionGrowth | RoadmapOutcomesPlanningExperiments | ConstraintsDecisionPlanningOptions | ExperimentsGrowthAnalyticsValidation |