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| Criterion |  Growth Funnel Analysis |  Systems Thinking Future Reality Tree |  Product Discovery Smoke Test |  Systems Thinking Evaporating Cloud |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict. |
Complexitydifferent | Medium | High | Low | Medium |
Timedifferent | 1-3 h | 2-4 h | 1-5 Tage | 60-120 min |
Participantsdifferent | 1-5 | 3-8 | Nutzertraffic | 2-8 |
Formatdifferent | Async | Workshop | Async | Workshop |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Future Reality Tree, Negative Branches, Assumption List, Improved Injections | Interest Metrics, Conversion Signal, Learning Note | Conflict Cloud, Assumption List, Breakthrough Ideas, Next Experiments |
Tagsno overlap | AnalyticsConversionGrowth | Theory of ConstraintsSystems thinkingChange | ValidationExperimentsDemandGrowth | Theory of ConstraintsAssumptionsSystems thinking |