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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumHighMediumLow
Timedifferent
1-3 h2-4 h45-60 min1-5 Tage
Participantsdifferent
1-53-82-8Nutzertraffic
Formatdifferent
AsyncWorkshopWorkshop + asyncAsync
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesFuture Reality Tree, Negative Branches, Assumption List, Improved InjectionsAssumption map, Test backlog, Risk rankingInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
AnalyticsConversionGrowth
Theory of ConstraintsSystems thinkingChange
AssumptionsRiskExperimentsValidation
ValidationExperimentsDemandGrowth
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