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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of Leverage Points with its method-specific working model.
Systems Thinking
Leverage Points
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.Leverage Points show exactly where interventions in a system produce a disproportionate effect. It draws relationships, patterns, and feedback loops. The result is captured as a leverage map and action strategy.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.
Complexitydifferent
MediumMediumHighHigh
Timedifferent
1-3 h60-120 minHalf day2-4 h
Participantsdifferent
1-53-83-123-8
Formatdifferent
AsyncWorkshopWorkshopWorkshop
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesFlywheel Map, Friction Points, Growth Levers, Experiment BacklogLeverage Map, Action StrategyFuture Reality Tree, Negative Branches, Assumption List, Improved Injections
Tagsno overlap
AnalyticsConversionGrowth
GrowthRetentionConversion
Systems thinkingChangeStrategy
Theory of ConstraintsSystems thinkingChange
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