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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Fault Tree Analysis.
Operations
Fault Tree Analysis
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.For a critical top event with several possible triggers, the method logically models failure paths. It makes visible which combinations of conditions can lead to damage.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
MediumHighLowMedium
Timedifferent
1-3 h2-6 h30-60 min45-60 min
Participantsdifferent
1-53-81-52-8
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesFault Tree, Critical Paths, Cause Hypotheses, Control ActionsCompleted Experiment Canvas, Success MetricAssumption map, Test backlog, Risk ranking
Tagsno overlap
AnalyticsConversionGrowth
RiskRoot causeSafety
ExperimentsValidationDiscoveryHypothesis
AssumptionsRiskExperimentsValidation
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