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| Criterion |  Growth Funnel Analysis |  Systems Thinking Evaporating Cloud |  Product Discovery Experiment Canvas |  Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 1-3 h | 60-120 min | 30-60 min | 45-60 min |
Participantsdifferent | 1-5 | 2-8 | 1-5 | 2-8 |
Formatdifferent | Async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Conflict Cloud, Assumption List, Breakthrough Ideas, Next Experiments | Completed Experiment Canvas, Success Metric | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | AnalyticsConversionGrowth | Theory of ConstraintsAssumptionsSystems thinking | ExperimentsValidationDiscoveryHypothesis | AssumptionsRiskExperimentsValidation |