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| Criterion |  Growth Funnel Analysis |  Facilitation Consensus Workshop |  Facilitation Decision Jam |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time. | When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Medium | Low | High |
Timedifferent | 1-3 h | 1-3 h | 60-90 min | 1-4 Wochen |
Participantsdifferent | 1-5 | 5-30 | 4-10 | 1-6 |
Formatdifferent | Async | Workshop | Workshop | Async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Consensus Clusters, Theme Titles, Priority Areas | Problem Cluster, Prioritized Challenge, Experiment | Experiment results, Decision log, Learning summary |
Tagsno overlap | AnalyticsConversionGrowth | FacilitationConsensusWorkshopAlignment | FacilitationDecisionProblem solvingWorkshop | ExperimentsGrowthAnalyticsValidation |