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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario.When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
MediumHighMediumHigh
Timedifferent
1-3 hHalf day1-2 Wochen pro Iteration1-4 Wochen
Participantsdifferent
1-53-82-61-6
Formatdifferent
AsyncWorkshopWorkshop + asyncAsync
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesStress Test Report, Action Plan per ScenarioPrioritized Assumption List, Test Plan, Results ReportExperiment results, Decision log, Learning summary
Tagsno overlap
AnalyticsConversionGrowth
StrategyBusiness modelRiskDiagnosis
ExperimentsValidationDiscoveryAssumptions
ExperimentsGrowthAnalyticsValidation
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