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| Criterion |  Growth Funnel Analysis |  Business Strategy Business Model Stress Test |  Product Discovery Fake Door Test |  Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | High | Medium | Medium |
Timedifferent | 1-3 h | Half day | 1-5 Tage | 45-60 min |
Participantsdifferent | 1-5 | 3-8 | Nutzertraffic | 2-8 |
Formatdifferent | Async | Workshop | Async | Workshop + async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Stress Test Report, Action Plan per Scenario | Click Data, Interest Signal, Learning Decision | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | AnalyticsConversionGrowth | StrategyBusiness modelRiskDiagnosis | ValidationExperimentsDemandDiscovery | AssumptionsRiskExperimentsValidation |