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| Criterion |  Growth Funnel Analysis |  Business Strategy Business Model Canvas |  Product Discovery Assumption Mapping |  Business Strategy Blue Ocean Strategy Canvas |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 1-3 h | 1-2 h | 45-60 min | 2-4 h |
Participantsdifferent | 1-5 | 2-8 | 2-8 | 3-10 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Business Model Canvas, Assumption List, Business Hypotheses | Assumption map, Test backlog, Risk ranking | Strategy Canvas, Value Curve, ERRC Actions |
Tagsno overlap | AnalyticsConversionGrowth | Business modelStrategyValueInnovation | AssumptionsRiskExperimentsValidation | StrategyPositioningInnovationValue |