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| Criterion | ![]() Growth Funnel Analysis | ![]() Decision Making Assumption Surfacing | ![]() Product Discovery Opportunity Solution Tree | ![]() Product Strategy DIBB |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 1-3 h | 45-90 min | 1-2 h Setup, laufend | 1-2 h |
Participantsdifferent | 1-5 | 2-8 | 2-6 | 2-8 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Assumption List, Critical Assumptions, Learning Plan | Opportunity Solution Tree, Experiment Backlog, Learning Log | DIBB document, Belief list, Bet list, Learning report |
Tagsno overlap | AnalyticsConversionGrowth | AssumptionsRiskDecisionDiscovery | DiscoveryOutcomesExperimentsOpportunity | StrategyDecisionAssumptionsHypothesis |



