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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Design sheets and interface cards connect to jointly written pseudocode with highlighted unresolved questions.
Architecture
ARID (Active Reviews for Intermediate Designs)
Paper illustration of two considered options leading to a decision record with a marked status and visible consequences.
Architecture
Architecture Decision Record
Paper illustration for Flywheel.
Growth
Flywheel
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.ARID examines how well developers can work with a technical design. It focuses on a part of the system that can still be revised, between the architecture overview and the detailed specification.An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-3 h2–4 h review as a planning range; preparation and evaluation additional15-45 min60-120 min
Participantsdifferent
1-5Designers, developers as users, and facilitation1-33-8
Formatdifferent
AsyncWorkshop + asyncAsyncWorkshop
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesPrioritized development tasks, Jointly produced code or pseudocode, Observed difficulties and open design questions, Proposed design revisionsADR File, Decision Log, RationaleFlywheel Map, Friction Points, Growth Levers, Experiment Backlog
Tagsno overlap
AnalyticsConversionGrowth
ArchitectureEngineeringFeedbackValidationTasks
ArchitectureRationaleDocumentationGovernance
GrowthRetentionConversion
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