View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Growth Funnel Analysis |  Growth A/B Testing |  Facilitation Dot Voting |  Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When a workshop has produced too many options and the group needs to condense quickly, dot voting makes preferences visible in a short time. It bundles individual votes into a solid signal for the next selection. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | High | Low | Medium |
Timedifferent | 1-3 h | 1-4 Wochen | 5-15 min | 45-60 min |
Participantsdifferent | 1-5 | 1-6 | 3-20 | 2-8 |
Formatdifferent | Async | Async | Workshop | Workshop + async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Experiment results, Decision log, Learning summary | Ranked list, Consensus signal, Shortlist | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | AnalyticsConversionGrowth | ExperimentsGrowthAnalyticsValidation | FacilitationVotingConsensusPrioritization | AssumptionsRiskExperimentsValidation |