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| Criterion |  Decision Making Force Field Analysis |  Growth Flywheel |  Product Discovery Assumption Mapping |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | In change initiatives, supporting and restraining forces sit at the table at the same time. Force Field Analysis makes these tensions explicit and shows where change can be pushed forward by strengthening or relieving. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Medium | Medium | High |
Timedifferent | 45-90 min | 60-120 min | 45-60 min | 1-4 Wochen |
Participantsdifferent | 3-12 | 3-8 | 2-8 | 1-6 |
Formatdifferent | Workshop | Workshop | Workshop + async | Async |
Outputdifferent | Force Field Map, Change Levers, Risk Notes | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Assumption map, Test backlog, Risk ranking | Experiment results, Decision log, Learning summary |
Tagsno overlap | ChangeDecisionStrategy | GrowthRetentionConversion | AssumptionsRiskExperimentsValidation | ExperimentsGrowthAnalyticsValidation |