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| Criterion |  Growth Flywheel |  Business Strategy Strategy Map |  Product Discovery Smoke Test |  Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | A Strategy Map translates strategy into a few connected objectives across perspectives such as finance, customers, processes, and learning. This makes visible which capabilities and activities are meant to drive which results. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 60-120 min | 2-4 h workshop plus review | 1-5 Tage | 45-60 min |
Participantsdifferent | 3-8 | 4-10 | Nutzertraffic | 2-8 |
Formatdifferent | Workshop | Workshop | Async | Workshop + async |
Outputdifferent | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Strategy Map, Objective Set, Cause-Effect Hypotheses | Interest Metrics, Conversion Signal, Learning Note | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | GrowthRetentionConversion | AlignmentExecutionGoalsCausality | ValidationExperimentsDemandGrowth | AssumptionsRiskExperimentsValidation |