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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of Strategy Map with its method-specific working model.
Business Strategy
Strategy Map
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
A paper-based illustration representing OKRs with its core stages and visible working result.
Product Strategy
OKRs
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.A Strategy Map translates strategy into a few connected objectives across perspectives such as finance, customers, processes, and learning. This makes visible which capabilities and activities are meant to drive which results.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review.
Complexitysame
MediumMediumMediumMedium
Timedifferent
60-120 min2-4 h workshop plus reviewMultiple workshops over several weeks1-2 h Setup
Participantsdifferent
3-84-102-82-20
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogStrategy Map, Objective Set, Cause-Effect HypothesesHooked loop, Trigger map, Reward design, Ethics checkOKR set, Measurement plan, Review cadence
Tagsno overlap
GrowthRetentionConversion
AlignmentExecutionGoalsCausality
GrowthBehaviorRetention
GoalsAlignmentOutcomesMeasurement
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