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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration for OODA Loop.
Decision Making
OODA Loop
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.
Complexitydifferent
MediumMediumLowLow
Timedifferent
60-120 min15-60 min je Zyklus20-35 min1-2 h
Participantsdifferent
3-81-81-52-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogSituation Assessment, Decision Loop, Action UpdatesTest Card with a pre-set thresholdDIBB document, Belief list, Bet list, Learning report
Tagsno overlap
GrowthRetentionConversion
DecisionChangeLearningStrategy
ExperimentsValidationDiscoveryHypothesis
StrategyDecisionAssumptionsHypothesis
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