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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of a Lean Canvas with nine fields, notes, and one highlighted learning risk.
Product Strategy
Lean Canvas
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
60-120 min45-90 min1-5 TageWochen bis Monate je Lernzyklus
Participantsdifferent
3-81-6Nutzertraffic2-8
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogLean Canvas, Core Assumptions, Experiment BacklogInterest Metrics, Conversion Signal, Learning NoteHypothesis list, MVPs, Learning reports, Pivot or persevere decision
Tagsno overlap
GrowthRetentionConversion
StartupLeanAssumptionsBusiness model
ValidationExperimentsDemandGrowth
LeanStartupValidationMVP
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