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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop
Paper illustration for Option Framing.
Decision Making
Option Framing
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins.In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question.
Complexitysame
MediumMediumMediumMedium
Timedifferent
60-120 min45-90 min60-120 min45-120 min
Participantsdifferent
3-83-84-103-8
Formatdifferent
WorkshopWorkshopWorkshopWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogImpact Map, Outcome Hypotheses, Delivery OptionsDecision Frame, Decision Question, Criteria List, Evidence PlanOption Frames, Assumption Notes, Comparable Shortlist, Decision Inputs
Tagsno overlap
GrowthRetentionConversion
OutcomesStrategyBehaviorPlanning
Decision framingAlignmentCriteriaOptions
OptionsDecision framingStrategyComparison
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