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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
A 5 Whys working surface connects an observable problem with evidenced causes, marked uncertainty and concrete countermeasures with ownership.
Operations
5 Whys
Paper illustration for Root Cause Analysis.
Operations
Root Cause Analysis
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description.When a problem keeps recurring and the cause stays unclear, the method exposes the underlying mechanism. It separates symptom, guess, and robust explanation from one another.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
60-120 minMultiple workshops over several weeks15-30 min1-4 h
Participantsdifferent
3-82-82-63-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogHooked loop, Trigger map, Reward design, Ethics checkRoot cause notes, CountermeasuresProblem Statement, Cause Hypotheses, Confirmed Causes, Action Plan
Tagsno overlap
GrowthRetentionConversion
GrowthBehaviorRetention
Root causeIncidentLeanProblem solving
Root causeProblem solvingQualityIncident
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