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| Criterion |  Growth Flywheel |  Engineering Goal Question Metric |  Architecture Architecture Inception Canvas |  Architecture Architecture Communication Canvas |
|---|---|---|---|---|
Purposedifferent | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs. | The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails. | The Architecture Communication Canvas plans architecture communication so the right people receive the right message. The method turns technical complexity into deliberate communication design. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 60-120 min | 90-180 min | 1-2 h | 60-120 min |
Participantsdifferent | 3-8 | 3-6 | 3-8 | 2-8 |
Formatdifferent | Workshop | Workshop | Workshop | Workshop + async |
Outputdifferent | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | GQM Table, Metric Profiles | Inception Canvas, Risks, Goal List, Open Questions | Communication Canvas, Stakeholder Messages, Architecture Communication Plan |
Tagsno overlap | GrowthRetentionConversion | MetricsMeasurementEngineeringAlignment | AlignmentArchitectureCanvas | ArchitectureCommunicationStakeholdersCanvas |