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| Criterion | ![]() Growth Flywheel | ![]() Business Strategy GAP Analysis | ![]() Product Discovery Test Card | ![]() Product Discovery Hypothesis Prioritization Canvas |
|---|---|---|---|---|
Purposedifferent | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 60-120 min | 1-3 h | 20-35 min | 60-90 min |
Participantsdifferent | 3-8 | 2-8 | 1-5 | 3-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Gap Matrix, Action Plan, Risk Notes | Test Card with a pre-set threshold | Prioritization Canvas, Hypothesis Backlog |
Tagsno overlap | GrowthRetentionConversion | StrategyAnalysisPlanning | ExperimentsValidationDiscoveryHypothesis | ExperimentsPrioritizationDiscoveryHypothesis |



