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| Criterion |  Growth Flywheel |  Business Strategy 5-Minuten VC-Check |  Growth Growth Experiment |  Product Discovery Landing Page Test |
|---|---|---|---|---|
Purposedifferent | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 60-120 min | 5-15 min | 1-2 Wochen | 1-5 Tage |
Participantsdifferent | 3-8 | 1-5 | 1-6 | Nutzertraffic |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Async |
Outputdifferent | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step | Experiment card, Result summary, Next bet | Landing Page, Conversion Data, Learning Summary |
Tagsno overlap | GrowthRetentionConversion | StartupValidationCompetition | MarketingGrowthExperimentsLearning | ValidationConversionMarketing |