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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration for Fault Tree Analysis.
Operations
Fault Tree Analysis
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.For a critical top event with several possible triggers, the method logically models failure paths. It makes visible which combinations of conditions can lead to damage.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
MediumHighHighMedium
Timedifferent
60-120 min2-6 h1-4 Wochen45-60 min
Participantsdifferent
3-83-81-62-8
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogFault Tree, Critical Paths, Cause Hypotheses, Control ActionsExperiment results, Decision log, Learning summaryAssumption map, Test backlog, Risk ranking
Tagsno overlap
GrowthRetentionConversion
RiskRoot causeSafety
ExperimentsGrowthAnalyticsValidation
AssumptionsRiskExperimentsValidation
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