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| Criterion |  Growth Flywheel |  Architecture arc42 |  Growth A/B Testing |  Growth Funnel Analysis |
|---|---|---|---|---|
Purposedifferent | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | arc42 structures architecture knowledge so teams can document system, decisions, and risks consistently. The template builds a living understanding of the architecture instead of scattered notes. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. |
Complexitydifferent | Medium | Low | High | Medium |
Timedifferent | 60-120 min | 1-2 Tage | 1-4 Wochen | 1-3 h |
Participantsdifferent | 3-8 | 1-4 | 1-6 | 1-5 |
Formatdifferent | Workshop | Workshop + async | Async | Async |
Outputdifferent | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Architecture Document, Context View, Runtime View, Deployment View | Experiment results, Decision log, Learning summary | Funnel report, Drop-off analysis, Optimization hypotheses |
Tagsno overlap | GrowthRetentionConversion | ArchitectureDocumentationCommunication | ExperimentsGrowthAnalyticsValidation | AnalyticsConversionGrowth |