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Selected:FlywheelArchitecture Decision RecordARID (Active Reviews for Intermediate Designs)A/B Testing
| Criterion |  Growth Flywheel |  Architecture Architecture Decision Record |  Architecture ARID (Active Reviews for Intermediate Designs) |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable. | ARID examines how well developers can work with a technical design. It focuses on a part of the system that can still be revised, between the architecture overview and the detailed specification. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Low | Medium | High |
Timedifferent | 60-120 min | 15-45 min | 2–4 h review as a planning range; preparation and evaluation additional | 1-4 Wochen |
Participantsdifferent | 3-8 | 1-3 | Designers, developers as users, and facilitation | 1-6 |
Formatdifferent | Workshop | Async | Workshop + async | Async |
Outputdifferent | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | ADR File, Decision Log, Rationale | Prioritized development tasks, Jointly produced code or pseudocode, Observed difficulties and open design questions, Proposed design revisions | Experiment results, Decision log, Learning summary |
Tagsno overlap | GrowthRetentionConversion | ArchitectureRationaleDocumentationGovernance | ArchitectureEngineeringFeedbackValidationTasks | ExperimentsGrowthAnalyticsValidation |