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Criterion
Paper illustration of Five-Minute VC Check with its method-specific working model.
Business Strategy
5-Minuten VC-Check
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list.When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
LowMediumHighLow
Timedifferent
5-15 min1-2 Tage1-4 Wochen1-5 Tage
Participantsdifferent
1-5Based on research question1-6Nutzertraffic
Formatdifferent
Workshop + asyncAsyncAsyncAsync
Outputdifferent
VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation stepFindability Metrics, Path Analysis, Revised IAExperiment results, Decision log, Learning summaryInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
StartupValidationCompetition
Information architectureNavigationFindability
ExperimentsGrowthAnalyticsValidation
ValidationExperimentsDemandGrowth
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