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| Criterion |  Business Strategy 5-Minuten VC-Check |  Product Discovery Landing Page Test |  Product Discovery Smoke Test |  Growth Growth Experiment |
|---|---|---|---|---|
Purposedifferent | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. |
Complexitydifferent | Low | Medium | Low | Medium |
Timedifferent | 5-15 min | 1-5 Tage | 1-5 Tage | 1-2 Wochen |
Participantsdifferent | 1-5 | Nutzertraffic | Nutzertraffic | 1-6 |
Formatdifferent | Workshop + async | Async | Async | Workshop + async |
Outputdifferent | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step | Landing Page, Conversion Data, Learning Summary | Interest Metrics, Conversion Signal, Learning Note | Experiment card, Result summary, Next bet |
Tagsno overlap | StartupValidationCompetition | ValidationConversionMarketing | ValidationExperimentsDemandGrowth | MarketingGrowthExperimentsLearning |