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Criterion
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
LowLowHighLow
Timedifferent
1-2 TageStunden bis wenige Tage1-4 Wochen30-60 min
Participantsdifferent
10-301-41-61-5
Formatdifferent
AsyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Click Heatmap, Success Rate, Design RecommendationsPretotyping sketch, Test setup, Conversion data, Go or no-go decisionExperiment results, Decision log, Learning summaryCompleted Experiment Canvas, Success Metric
Tags1 shared
UXNavigationFindabilityValidation
ValidationDemandMVP
ExperimentsGrowthAnalyticsValidation
ExperimentsValidationDiscoveryHypothesis
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