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| Criterion | ![]() UX Research First-click Testing | ![]() Product Discovery Jobs to Be Done | ![]() Innovation Lean Startup | ![]() Product Discovery Pretotyping |
|---|---|---|---|---|
Purposedifferent | When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. |
Complexitydifferent | Low | Medium | Medium | Low |
Timedifferent | 1-2 Tage | 1-3 Wochen | Wochen bis Monate je Lernzyklus | Stunden bis wenige Tage |
Participantsdifferent | 10-30 | 5-12 Interviews | 2-8 | 1-4 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Click Heatmap, Success Rate, Design Recommendations | Job Stories, Outcome Statements, Opportunity List | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision |
Tagsno overlap | UXNavigationFindabilityValidation | CustomerOutcomesNeeds | LeanStartupValidationMVP | ValidationDemandMVP |



