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Criterion
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Scenario Planning method illustration showing its working structure
Business Strategy
Scenario Planning
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Purposedifferent
When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.Scenario Planning opens the view to several plausible futures instead of a single forecast. The method protects strategies from depending on too narrow an expected path.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.
Complexitydifferent
LowMediumHighMedium
Timedifferent
1-2 Tage45-90 min0.5-2 TageWochen bis Monate je Goal
Participantsdifferent
10-303-84-123-10
Formatdifferent
AsyncWorkshopWorkshopWorkshop + async
Outputdifferent
Click Heatmap, Success Rate, Design RecommendationsImpact Map, Outcome Hypotheses, Delivery OptionsScenario Set, Strategic Implications, Robust OptionsGoals, Idea bank, Step-project list, Tasks, Learning reports
Tagsno overlap
UXNavigationFindabilityValidation
OutcomesStrategyBehaviorPlanning
StrategyUncertaintyPlanning
RoadmapOutcomesPlanningExperiments
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