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| Criterion | ![]() UX Research First-click Testing | ![]() Product Strategy Impact Mapping | ![]() Product Strategy DIBB | ![]() Decision Making Delphi Method |
|---|---|---|---|---|
Purposedifferent | When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. |
Complexitydifferent | Low | Medium | Low | High |
Timedifferent | 1-2 Tage | 45-90 min | 1-2 h | 1-4 Wochen |
Participantsdifferent | 10-30 | 3-8 | 2-8 | 6-30 Experten |
Formatdifferent | Async | Workshop | Workshop + async | Async |
Outputdifferent | Click Heatmap, Success Rate, Design Recommendations | Impact Map, Outcome Hypotheses, Delivery Options | DIBB document, Belief list, Bet list, Learning report | Expert Forecast, Consensus Range, Assumption Notes |
Tagsno overlap | UXNavigationFindabilityValidation | OutcomesStrategyBehaviorPlanning | StrategyDecisionAssumptionsHypothesis | ForecastingExpertsDecisionStrategy |



