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| Criterion |  UX Research First-click Testing |  Growth Hooked Model |  Growth Funnel Analysis |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together. | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Medium | Medium | High |
Timedifferent | 1-2 Tage | Multiple workshops over several weeks | 1-3 h | 1-4 Wochen |
Participantsdifferent | 10-30 | 2-8 | 1-5 | 1-6 |
Formatdifferent | Async | Workshop + async | Async | Async |
Outputdifferent | Click Heatmap, Success Rate, Design Recommendations | Hooked loop, Trigger map, Reward design, Ethics check | Funnel report, Drop-off analysis, Optimization hypotheses | Experiment results, Decision log, Learning summary |
Tagsno overlap | UXNavigationFindabilityValidation | GrowthBehaviorRetention | AnalyticsConversionGrowth | ExperimentsGrowthAnalyticsValidation |