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| Criterion |  UX Research First-click Testing |  Growth Flywheel |  Product Discovery Assumption Mapping |  Decision Making Assumption Surfacing |
|---|---|---|---|---|
Purposedifferent | When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. |
Complexitydifferent | Low | Medium | Medium | Low |
Timedifferent | 1-2 Tage | 60-120 min | 45-60 min | 45-90 min |
Participantsdifferent | 10-30 | 3-8 | 2-8 | 2-8 |
Formatdifferent | Async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Click Heatmap, Success Rate, Design Recommendations | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Assumption map, Test backlog, Risk ranking | Assumption List, Critical Assumptions, Learning Plan |
Tagsno overlap | UXNavigationFindabilityValidation | GrowthRetentionConversion | AssumptionsRiskExperimentsValidation | AssumptionsRiskDecisionDiscovery |