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| Criterion |  UX Research First-click Testing |  Product Discovery Fake Door Test |  Innovation Lean Startup |  Product Discovery MVP Test Matrix |
|---|---|---|---|---|
Purposedifferent | When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. |
Complexitydifferent | Low | Medium | Medium | Medium |
Timedifferent | 1-2 Tage | 1-5 Tage | Wochen bis Monate je Lernzyklus | 45-75 min |
Participantsdifferent | 10-30 | Nutzertraffic | 2-8 | 2-8 |
Formatdifferent | Async | Async | Workshop + async | Workshop |
Outputdifferent | Click Heatmap, Success Rate, Design Recommendations | Click Data, Interest Signal, Learning Decision | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Test Matrix, Test Plan |
Tags1 shared | UXNavigationFindabilityValidation | ValidationExperimentsDemandDiscovery | LeanStartupValidationMVP | ExperimentsValidationDiscoveryOptions |