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Criterion
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Purposedifferent
When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.
Complexitydifferent
LowHighMediumMedium
Timedifferent
1-2 Tage1 Tag bis mehrere Wochen30-60 min je Interview1-4 Wochen
Participantsdifferent
10-304-105-12 Interviews3-10 Kunden
Formatdifferent
AsyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Click Heatmap, Success Rate, Design RecommendationsProblem Statement, Prototype, Test LearningsProblem Evidence, Risk Notes, Customer SegmentsConcierge Learnings, Service Blueprint, MVP Risks
Tagsno overlap
UXNavigationFindabilityValidation
InnovationPrototypeResearch
DiscoveryInterviewsValidation
MVPValidationServiceDiscovery
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