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Criterion
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
A 5 Whys working surface connects an observable problem with evidenced causes, marked uncertainty and concrete countermeasures with ownership.
Operations
5 Whys
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration for Root Cause Analysis.
Operations
Root Cause Analysis
Purposedifferent
When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When a problem keeps recurring and the cause stays unclear, the method exposes the underlying mechanism. It separates symptom, guess, and robust explanation from one another.
Complexitydifferent
LowLowLowMedium
Timedifferent
1-2 Tage15-30 min1-5 Tage1-4 h
Participantsdifferent
10-302-6Nutzertraffic3-8
Formatdifferent
AsyncWorkshopAsyncWorkshop + async
Outputdifferent
Click Heatmap, Success Rate, Design RecommendationsRoot cause notes, CountermeasuresInterest Metrics, Conversion Signal, Learning NoteProblem Statement, Cause Hypotheses, Confirmed Causes, Action Plan
Tagsno overlap
UXNavigationFindabilityValidation
Root causeIncidentLeanProblem solving
ValidationExperimentsDemandGrowth
Root causeProblem solvingQualityIncident
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