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Criterion
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumMediumHighLow
Timedifferent
1-5 Tage1-2 Wochen pro Iteration1-4 Wochen25-40 min
Participantsdifferent
Nutzertraffic2-61-61-5
Formatdifferent
AsyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Click Data, Interest Signal, Learning DecisionPrioritized Assumption List, Test Plan, Results ReportExperiment results, Decision log, Learning summaryLearning Card with evidence and next action
Tags2 shared
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryAssumptions
ExperimentsGrowthAnalyticsValidation
ExperimentsValidationDiscoveryLearning
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