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Criterion
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-5 Tage45-75 min25-40 min1-5 Tage
Participantsdifferent
Nutzertraffic2-81-5Nutzertraffic
Formatdifferent
AsyncWorkshopWorkshop + asyncAsync
Outputdifferent
Click Data, Interest Signal, Learning DecisionTest Matrix, Test PlanLearning Card with evidence and next actionInterest Metrics, Conversion Signal, Learning Note
Tags2 shared
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryOptions
ExperimentsValidationDiscoveryLearning
ValidationExperimentsDemandGrowth
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