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Criterion
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumHighLowLow
Timedifferent
1-5 TageHalf day1-5 Tage25-40 min
Participantsdifferent
Nutzertraffic3-8Nutzertraffic1-5
Formatdifferent
AsyncWorkshopAsyncWorkshop + async
Outputdifferent
Click Data, Interest Signal, Learning DecisionStress Test Report, Action Plan per ScenarioInterest Metrics, Conversion Signal, Learning NoteLearning Card with evidence and next action
Tagsno overlap
ValidationExperimentsDemandDiscovery
StrategyBusiness modelRiskDiagnosis
ValidationExperimentsDemandGrowth
ExperimentsValidationDiscoveryLearning
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