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Criterion
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
A hypothetical failure makes concrete risks, signals, and fitting mitigations visible.
Decision Making
Pre-Mortem
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitysame
LowLowLowLow
Timedifferent
30-60 min20–45 min1-2 h20-35 min
Participantsdifferent
1-5Small cross-functional group2-81-5
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Completed Experiment Canvas, Success MetricRisk list, Mitigation plan, Assumption logDIBB document, Belief list, Bet list, Learning reportTest Card with a pre-set threshold
Tagsno overlap
ExperimentsValidationDiscoveryHypothesis
RiskDecisionFailurePlanning
StrategyDecisionAssumptionsHypothesis
ExperimentsValidationDiscoveryHypothesis
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