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| Criterion | ![]() Product Discovery Experiment Canvas | ![]() Product Discovery MVP Test Matrix | ![]() Decision Making Assumption Surfacing | ![]() Product Strategy DIBB |
|---|---|---|---|---|
Purposedifferent | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. |
Complexitydifferent | Low | Medium | Low | Low |
Timedifferent | 30-60 min | 45-75 min | 45-90 min | 1-2 h |
Participantsdifferent | 1-5 | 2-8 | 2-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Completed Experiment Canvas, Success Metric | Test Matrix, Test Plan | Assumption List, Critical Assumptions, Learning Plan | DIBB document, Belief list, Bet list, Learning report |
Tagsno overlap | ExperimentsValidationDiscoveryHypothesis | ExperimentsValidationDiscoveryOptions | AssumptionsRiskDecisionDiscovery | StrategyDecisionAssumptionsHypothesis |



