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Criterion
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of Lean UX Canvas with its method-specific working model.
UX Design
Lean UX Canvas
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
LowHighMediumLow
Timedifferent
30-60 min1-4 Wochen2-3 h20-35 min
Participantsdifferent
1-51-63-81-5
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncWorkshop + async
Outputdifferent
Completed Experiment Canvas, Success MetricExperiment results, Decision log, Learning summaryCompleted Lean UX Canvas, Hypothesis list, First experimentTest Card with a pre-set threshold
Tagsno overlap
ExperimentsValidationDiscoveryHypothesis
ExperimentsGrowthAnalyticsValidation
CanvasHypothesisOutcomesDiscovery
ExperimentsValidationDiscoveryHypothesis
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