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Criterion
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
MediumMediumLowLow
Timedifferent
60-120 minMultiple workshops over several weeks30-60 min20-35 min
Participantsdifferent
2-82-81-51-5
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Conflict Cloud, Assumption List, Breakthrough Ideas, Next ExperimentsHooked loop, Trigger map, Reward design, Ethics checkCompleted Experiment Canvas, Success MetricTest Card with a pre-set threshold
Tagsno overlap
Theory of ConstraintsAssumptionsSystems thinking
GrowthBehaviorRetention
ExperimentsValidationDiscoveryHypothesis
ExperimentsValidationDiscoveryHypothesis
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