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Criterion
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Intervention Mapping.
Systems Thinking
Intervention Mapping
Paper illustration for Flywheel.
Growth
Flywheel
Purposedifferent
The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.Intervention Mapping translates a need for change into a planned, evaluable program. The method connects target group, determinants, actions, and measurement into a traceable chain.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.
Complexitydifferent
MediumMediumHighMedium
Timedifferent
60-120 min1-3 h1-5 Tage60-120 min
Participantsdifferent
2-81-54-123-8
Formatdifferent
WorkshopAsyncWorkshop + asyncWorkshop
Outputdifferent
Conflict Cloud, Assumption List, Breakthrough Ideas, Next ExperimentsFunnel report, Drop-off analysis, Optimization hypothesesLogic Model, Change Objectives, Intervention Components, Evaluation PlanFlywheel Map, Friction Points, Growth Levers, Experiment Backlog
Tagsno overlap
Theory of ConstraintsAssumptionsSystems thinking
AnalyticsConversionGrowth
ChangeSystems thinkingCapability
GrowthRetentionConversion
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